Explore the thrilling lineup of Ducati’s 8 new motorcycles set to revolutionize riding experiences in India in 2024.
Luxury motorcycle giant Ducati unveiled its plans to introduce a stellar lineup of 8 new motorcycles in the Indian market in 2024. The range includes iconic models like the Multistrada V4 RS, DesertX Rally, Panigale V4 Racing Replica 2023, Diavel for Bentley, Hypermotard 698 Mono, Monster 30° Anniversario, Panigale V4 SP2 30° Anniversario 916, and the new Streetfighter V4S 2023.
Announcement Highlights:
Ducati, during its Ducati World Premiere 2024 event, disclosed its grand reveal of 8 new motorcycles destined for the Indian market.
The models showcased at the event include highly anticipated bikes like the Multistrada V4 RS, DesertX Rally, Panigale V4 Racing Replica 2023, Diavel for Bentley, Monster 30° Anniversario, and the Panigale V4 SP2 30° Anniversario 916. Additionally, the new Streetfighter V4S 2023, unveiled globally last year, will also be part of this lineup.
Bookings and Price Disclosure:
Interested buyers can explore indicative prices of the new models on Ducati India’s website from the second week of the month, closer to the launch dates. Bookings for these new models are now open at Ducati’s dealerships across major cities in India, including Delhi, Mumbai, Pune, Bengaluru, Chennai, Hyderabad, Kochi, Kolkata, Chandigarh, and Ahmedabad.
Expansion Plans:
Ducati is not only introducing new bikes but also evaluating expansion opportunities. The brand is contemplating inaugurating a minimum of two cutting-edge dealerships in India in 2024.
Bipul Chandra, Managing Director of Ducati India, expressed delight in the reception of the V4 platform in India. He acknowledged the support of the motorcycling community and emphasized Ducati’s thriving sales, highlighting the popularity of models like the Panigale V4, Multistrada V4, and Diavel V4.
Chandra shared Ducati’s achievements in 2023, which included winning the first-ever Indian MotoGP race at BIC and successfully defending both the MotoGP and WSBK titles. Despite the absence of the Scrambler range for the initial three quarters of 2023, Ducati achieved its sales targets.
2024 Plans and Phased Launches:
The upcoming year will witness a strategic rollout of new models. The Streetfighter V4 Lamborghini will lead the charge in Q1, followed by subsequent launches like the Hypermotard 698 Mono, DesertX Rally, and the Streetfighter V4 range in Q2. Towards the end of the year, the Multistrada V4 RS and the exclusive Diavel for Bentley, in limited numbers, will arrive.
Ducati’s momentum and strategic approach for 2024 reflect its commitment to expanding its product line and enhancing the dealership experience in India. The brand’s success in 2023 serves as a foundation for their ambitious plans and optimistic outlook for the coming year.
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